Tuesday, February 12, 2013

Plugging my Australian masterclass on Mar 7


FIA Conference is just around the corner.  I am really looking forward to it, but I wouldn't mind another three people coming along to my Masterclass on the 7 March. 

It is similar to one I have presented at FINZ, at the IFC in Netherlands and AFP in the USA.  All got great reviews.  Why?

Everyone says stories are important, but how do you get GOOD stories? In this upcoming FIA Masterclass I will show you how to find them, write them and use them. 

The Masterclass will be tailored, not generic, I will look at your charity, how it communicates now and how to improve. It is fun, really good fun, but you will learn and have better communications as well.

Don't take my word for it.  My mum thinks it will be great 
"Sean's presentations are always great" Susan Triner

I got great feedback from charity people too

Director of marketing at MS Queensland, Dan Sweetman liked it, and we are not related.
“Sean’s Storytelling workshop is inspiring, practical, and most importantly based on decades of REAL donor analysis. Sean balances the art of telling stories with the science of what techniques actually cause donors to engage and give more.”
Even those not actually working in a charity liked it...

"My company provides prospects data to the non-for-profit sector. We don’t write copy, but when the chance arises I always try to pick up usable insights I can pass on to our clients.  
This is how I found myself in one of Sean Triner’s storytelling master classes in Auckland last year.
As a presenter Sean successfully walks the fine line of being entertaining enough to hold the group’s attention, while simply providing usable bites, on how to tell your own story, in a way your own audience will find compelling.
Be it your website, mailing piece, or phone script we were delivered a toolset to ensure our message would engage our donors.
Being a nuts and bolts type of guy I liked that Sean didn’t preach as an “expert” but delivered case studies, and reference material, on how other non-for-profits had successfully implemented the techniques to improve their donor communications and therefore responses.
From novice to seasoned fundraiser I would recommend Sean’s next story telling workshop to all."Rick Fitzgerald, Alliance Data

(He did ask for a Corona beer after writing that, but he means it).

At $545 it is a heck of a lot cheaper than consulting, and places are deliberately limited (you will see why if you come).  If you are interested, please register now for Thursday March 7, my last day as a 42 year old.

Click here to register.


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